Organisations are rapidly adapting internal communication methods to fast evolving workforce patterns, as the shift to mobile and transient workers continues to intensify across the globe.
The latest movement in the space sees FORM, a leading field execution platform for enterprise teams, acquire Rodio’s communication and employee engagement technology to help frontline workers stay connected to co-workers, leaders, and corporate communications while completing tasks and collecting data in the field.
FORM, which is said to power two billion mobile global workers, will incorporate Rodio’s technology, which includes in-app messaging, corporate bulletins, and highly-targeted communication channel management by role, topic, and location.
FORM says with Rodio, frontline workers can communicate with teammates, access resources on demand, and acknowledge when key communications are received.
In turn, it says leaders can deliver highly-targeted communications to the right person, at the right place, at the right time while they’re in the field.
FORM CEO, Ali Moosani, says the new capabilities will improve the employee experience for busy frontline teams, allowing them to do things like crowdsource answers to customer questions on the sales floor, distribute emergency response bulletins to employees in the path of natural disasters, or contact co-workers with shift-based questions from their mobile device.
“We’re building a groundbreaking digital assistant for the frontline at FORM. This acquisition will help our customers stay in close communication with their mobile workforce and spark connection and engagement within their field teams,” says Moosani.
“Acquiring Rodio’s technology is the next step in our vision to unlock the human potential of the mobile workforce, with intuitive technology that helps them do their jobs more easily.”
Founded in 2018, Rodio’s extensible platform integrates with enterprise HR, Scheduling, Reporting, Information and Learning Management systems.
“We designed Rodio to perfectly complement field execution with communications,” says Dan Barton, Founder & CEO of Rodio.
“Rodio fully automates the administration of organizationally-aligned communications using the data you already have in your HR platform to improve the employee experience in the field.
“We’ve taken tools that desk-based workers use to be successful, and adapted them for frontline teams–and that leads to higher competence, reduced turnover, a better customer experience, and ultimately a better culture for the corporation.
“We’re thrilled about this acquisition and seeing our original vision come to life, as FORM pairs its powerful field execution platform with the communication capabilities field teams crave.”